OEM & PRIVATE LABEL FLOORING

Build Your Own Flooring Brand

Develop flooring products around your brand, market and customers - from product selection and specifications to private-label packaging.

Private label flooring packaging and flooring samples

What Can You Customize?

Build your flooring collection around the products, specifications and brand presentation that fit your market.

01

Product

Select suitable flooring products for your market.

02

Specification

Discuss available product specifications and requirements.

03

Design

Choose suitable colors, patterns and surface options.

04

Packaging

Develop private-label packaging around your brand.

Start With the Right Product

Choose from selected flooring categories and build a collection around your market.

Explore All Products →
SPC Flooring Rigid-core flooring for customers looking for durable easy-to-maintain flooring with a wide range of designs

SPC Flooring

A versatile option for residential and commercial flooring collections.

Explore SPC →
Laminate Flooring A versatile option for residential and commercial markets with wood-look stone-look and decorative designs

Laminate Flooring

Wood-look and decorative options for different market segments.

Explore Laminate →
Engineered Wood Flooring Real wood flooring for customers looking for a natural wood surface and premium interior applications

Engineered Wood Flooring

Natural wood flooring for premium collections.

Explore Engineered Wood →
Parquet Flooring Patterned flooring such as herringbone and parquet styles for more distinctive interior designs

Parquet

Additional formats for design-led or market-specific collections.

Explore Flooring Products →
Private label flooring packaging with custom brand
PRIVATE LABEL

Make It Yours

Your private-label program can be developed around your selected product, brand identity and packaging requirements.

Brand Logo
Your brand identity
Product Name
Your collection identity
Product Code
Organized identification
Packaging Design
Brand presentation
Discuss My Brand →

See It Before You Scale

Review the actual flooring and packaging direction before moving forward with a larger production program.

01

Select

Choose the product and initial direction.

02

Review

Check the sample and packaging details.

03

Approve

Confirm the final requirements.

From Idea to Your Flooring Brand

A clear path from your initial idea to an approved branded flooring collection.

1

Tell Us Your Idea

Share your market or product direction.

2

Select Product

Choose a suitable flooring direction.

3

Review Samples

Evaluate the actual product.

4

Confirm Details

Confirm product and packaging requirements.

5

Production

Move forward with the approved requirements.

6

Your Collection

Receive your branded flooring collection.

Who Is Private Label For?

Private-label flooring can support different business models and brand strategies.

Flooring Brands

Expand your existing flooring collection.

Retail Brands

Create exclusive products for your customers.

Importers

Move from generic products to your own brand.

E-commerce Brands

Build a consistent flooring collection online.

STARTING IS SIMPLE

You Don't Need Everything Figured Out

Not sure which product or specification to choose? That's fine. Send us your brand, target market, product idea or reference, and we'll discuss suitable options with you.

Brand / Company Target Market Product Idea Reference Images Packaging Idea Estimated Volume

OEM & Private Label FAQ

Common questions about developing a private-label flooring program.

Can you support private-label flooring?
Yes. Selected flooring products can support OEM and private-label programs, including product specifications, packaging and brand identification depending on the product and order requirements.
Can I use my own logo and packaging?
Private-label packaging and brand identification can be discussed for suitable products and order requirements.
Can I choose the flooring design?
Selected colors, patterns, surfaces and specifications can be discussed depending on the product.
Can I request samples first?
Yes. Samples can be requested to review the actual flooring and selected details before a larger production program.
Do I need a finished product design?
No. You can start with a product idea, reference or market requirement.
Can I develop multiple products under one brand?
Yes. A private-label program can be developed around a focused flooring collection, depending on the selected products and order requirements.

Ready to Build Your Flooring Brand?

Tell us what you want to build. We'll discuss suitable products, customization options, samples and the next step.